The Logo Board Game is a game about Australian brands. iTV developed three 15sec TV commercials to promote this award winning board game over the Christmas sales period. All animation, background music, sound FX and voice over recording was produced in house at iTV St KIlda studios.

The Problem

How to best grab viewers attention and educate them about a brand new board game now available to purchase in stores around Australia.

The Solution

iTV in conjunction with Moose Toys developed a humorous, dynamic TV commercial which demonstrated both how this game works and how much fun you can have playing it without actually showing game play.